5 Ways to Keep Web Traffic Returning
Many successful websites rely on returning visitors to account for a large portion of their traffic. Returning visitors are easier to convert into paying customers since the more frequently they visit a website, the more trust they have in that website. The credibility issue just vanishes. As a result, use the following ways to keep your visitors returning to your site:
1) Create a forum, a chatroom, or a shoutbox.
When you create a forum, chatroom, or shoutbox, you provide your visitors a space to express themselves and communicate with their peers – all of whom are visitors to your site. As dialogues grow, so will a sense of community, and your visitors will return to your site nearly religiously every day.
2) Begin a weblog (blog)
Maintain an online journal, often known as a blog, on your website and keep it up to date with the newest news about yourself. Humans are inquisitive creatures, and if you upload new content on a regular basis, they will keep their eyes glued to the screen. You will also increase your credibility by demonstrating to them that there is a genuine person behind the website.
3) Conduct polls or surveys
Polls and surveys are two other forms of engagement that you should really consider incorporating into your website. They give users an easy method to express themselves and participate on your website. Make sure to publish polls or surveys that are very relevant to your website’s target market in order to keep people engaged in the results.
4) Arrange puzzles, quizzes, and games.
Consider how many office workers procrastinate at work every day, and you can estimate how many people will continue to visit your site if you give a really fascinating or addictive kind of entertainment. You may also arrange competitions to award the highest score winner to keep people wanting to earn the prize on a regular basis.
5) Add new stuff on a regular basis.
Update your site periodically with new content so that when your visitors return, they will find something new to read on your site. This is the most generally known and successful strategy of attracting recurring visitors, but it is also the least used due to webmasters’ laziness. No one wants to visit a site that has been unchanged for ten years, therefore keep your site updated with new bites!